India's Food and Beverage Sector Faces Plastic Packaging Shortage Amid Rising Crude Oil Prices

WTGuru briefing
India's Food and Beverage Sector Faces Plastic Packaging Shortage Amid Rising Crude Oil Prices

Bengaluru is witnessing a significant disruption in the plastic packaging sector, primarily driven by escalating crude oil prices and aggressive stockpiling by companies. This situation is tightening the supply of essential packaging materials, which is crucial for the food and beverage industry as it gears up for peak summer demand.

Most plastics are derived from crude oil and natural gas liquids, and the recent conflict in West Asia has exacerbated the volatility of these raw materials. Key inputs such as PET resin and polyolefins have seen price increases ranging from 40% to 80% in just a few weeks, creating a challenging environment for manufacturers.

Impact on Food and Beverage Companies

Food and beverage companies are feeling the pressure as they prepare for increased consumer demand. Many are extending their procurement timelines, nearly doubling them from the usual 2-3 weeks, to build up additional inventory. This practice is further straining the availability of packaging materials.

While companies in fast-moving consumer goods (FMCG) sectors are adapting, those in personal care products with longer sourcing cycles are currently less affected. However, industry insiders note that some shortages are artificially created due to hoarding by dealers anticipating price hikes.

Current Market Dynamics

The ongoing shortages are creating a ripple effect across the industry. Businesses are prioritizing securing materials over cost, with some executives indicating that not having adequate inventory could lead to significant revenue losses.

As companies navigate this crisis, those with established supplier relationships are better positioned to manage the situation, while smaller manufacturers relying on spot purchases are struggling to secure materials at reasonable prices.

Financial Implications

Packaging costs account for a substantial portion of input expenses, and the current price levels could reduce gross margins for companies like Lahori Zeera by 6-7%. Many firms are absorbing these costs for now, but price increases may become necessary in the near future.

In the dairy sector, rising procurement prices coupled with increased packaging and fuel costs are complicating matters further. Executives are cautious about passing on these costs to consumers due to price sensitivity in the market.

Looking Ahead

The full impact of these disruptions is expected to unfold in the coming months, as materials ordered weeks ago begin to reflect in production costs. Industry experts suggest that the real consequences will become evident around May or June.

As the situation evolves, companies are advised to remain vigilant and proactive in securing their supply chains to mitigate potential losses.

Based on reports about the impact of rising crude oil prices on India's packaging industry.

Reviewed by WTGuru editorial team.
Primary source