Synopsis
In December, the Bengaluru-based on-demand home help startup reported 500,000 orders, which rose to 830,000 in February, driven by stronger demand in existing markets. This comes after Urban Company’s quick service vertical, InstaHelp, surpassed one million monthly delivered bookings in March, and rival Pronto, in February, witnessed over 15,000 orders per day within 10 months of launch.Underscoring the rapid rise in demand for home help services in India, Agrawal wrote, “1M jobs this month, with 3 days to go. From 1M monthly to 1M daily shouldn't take too long. Snabbit is becoming India's new habit,” Agrawal wrote in his post.
Snabbit offers on-demand home services such as cleaning, dishwashing, and laundry, with professionals typically arriving within 10 minutes of placing the order. It also provides the option to schedule services.
In December, the Bengaluru-based startup reported 500,000 orders, which rose to 830,000 in February, driven by stronger demand in existing markets.
Snabbit's March numbers come a day after Urban Company’s quick service vertical, InstaHelp, surpassed one million monthly delivered bookings in March, with three days remaining for the month to end. In February, the company clocked 840,000-850,000 orders for the InstaHelp service.
Similarly, Anjali Sardana, founder of rival Pronto, said in February that the platform has scaled to over 15,000 orders per day within 10 months of launch.
Snabbit's Agrawal had earlier attributed this growth to strong demand from dense clusters, noting in February that 50% of jobs came from just 20 micromarkets. “...this growth hasn’t come from aggressively expanding into new micro-markets. We’re still operating in a relatively small footprint. In fact, some of our core markets are now touching around 1,500 jobs on peak days,” Agarwal told ET earlier in March.
India’s home services market was valued at $60 billion in 2024-25 and is expected to grow to $100 billion by 2029-30, according to a report by brokerage firm Jefferies.
Even as demand picks up in the segment, investor interest remains strong. ET reported earlier that Snabbit is in talks to raise $50-60 million in a new funding round led by Mirae Asset Venture Investments. The company has raised over $55 million in the past 18 months.
Earlier in March, Pronto raised $25 million in a round led by Epiq Capital, with participation from existing investors Glade Brook Capital, General Catalyst, and Bain Capital Ventures. That round valued the company at around $100 million.