Influish, a platform designed to connect creators with brands, has successfully raised pre-seed funding, achieving a valuation of ₹25 crore. This funding round was supported by various angel investors, including notable figures from the industry.
Founded by college dropouts Sankalp Nag, Tushar Jain, and Shivani Rajora, Influish aims to empower content creators by providing essential tools for audience growth, brand collaborations, and business management. The platform, launched in April, features Instagram automation through official Meta APIs, verified performance insights, and structured workflows for brand partnerships.
Funding Details
The recent funding will be instrumental in expanding Influish's product features and enhancing its AI tools. The company has reported significant growth, achieving profitability shortly after its launch and experiencing a monthly revenue increase of around 50% without incurring customer acquisition costs.
Platform Features
- Instagram automation using Meta APIs
- Verified performance insights
- Access to educational content
- Structured brand collaboration workflows
Future Plans
With the new capital, Influish plans to develop additional features such as invoice generation, an agency dashboard with escrow payments, automated contracts, and live verified metrics. The startup is targeting an ambitious ₹100 crore in annual recurring revenue by December 2027.
Market Context
The funding comes at a time when India's creator economy is experiencing rapid expansion. Influish aims to address challenges within this space, particularly the issue of inflated metrics that can mislead brands and creators alike.
Conclusion
As Influish continues to grow and innovate, it remains committed to providing real data and valuable tools for creators, ensuring that the metrics they rely on are accurate and trustworthy.