Synopsis
Travel platform ixigo has launched an AI-native app designed for seamless travel discovery, decision-making, and booking through natural voice interactions. The upgraded app features an AI travel assistant, TARA, offering hyper-personalized recommendations and handling complex queries.The platform has completely rebuilt its app as an AI-native platform to make travel more conversational, intuitive and personalised. ixigo also introduced Trip Mode, a feature that brings all post-booking travel information into a single window.
“We believe the future of travel will be agent-led, with AI that can understand intent, take proactive actions and assist travellers seamlessly before, during, and after their trips,” Aloke Bajpai, group CEO, ixigo, said in a statement.
The company also introduced new multimodal capabilities to TARA, its AI travel assistant. ixigo claims that the assistant will now offer hyper-personalised travel recommendations based on user preferences, booking history and travel context. Users can voice complex, intent-based travel queries instead of navigating multiple filters and screens.
TARA will now also be able to function in the background when the app is not being actively used. Launched as a chatbot in 2018, TARA now supports voice conversations in English, Hindi and Hinglish, with six more languages expected soon.
The company told ET that the AI assistant resolved 3.81 million customer queries in Q3 FY26, up from 2.11 million queries in Q4 FY25. Over 76% of the voice calls were end-to-end resolved by AI in the third quarter.
“In December, during the indigo flight disruptions, we stepped up proactive voice calling, with AI handling a whopping 90% of all calls, and over 150,000 calls handled end to end by AI during the impacted period,” Rajnish Kumar, group co-CEO, ixigo, told ET.
The company also added agentic travel features to the app where its AI agents will now be able to handle travel tasks autonomously in the background. These agents can send boarding passes on WhatsApp, allow users to add them to Apple Wallet, Google Wallet and Digi Yatra, and update them in real time if flight or gate details change.
The AI agents also monitor flight schedules, alert users about delays or cancellations, and assist with refund processes. For hotel bookings, they coordinate with hotels before check-in to verify room readiness.
Most features are opt-in and permission-based, with more agentic workflows expected to be added in the future.
“...we are reimagining what a travel app can truly become in the AI era,” Kumar said in the statement.
